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Content Management
Content management is really about understanding your processes and your needs — where your content comes from, existing habits and workflow of content contributors, how you want or need content generation to work in the future — and then recommending the appropriate solution. In short, we believe that “content management” is a process, as much as it is a product.
We are experts in designing and implementing Content Management Systems (CMS) that are seamlessly integrated and unbelievably easy to use. The scale of the solution depends upon such factors as the frequency and quantity of updates, as well as the staff, systems and processes already in place within your organization. We take into consideration your immediate and future needs when defining the appropriate solution to support efficiencies.
Our experience tells us that the answer is usually more complex than simply selecting a pre-built content management system (CMS) software package. The “right” CMS should not require trade-offs between flexibility, ease of use, and scalability. We believe that a successful solution is not about having the technology dictate your choices, but about the intelligent application of technology to meet your requirements.
Integrating content creation and publishing into people's work processes is a key to successful CMS implementation. We can assist your organization with evaluating current business procedures and workflows to recommend natural points for content management to take place. We can also assist with standardization efforts such as site visual style guidelines, site standards and information governance.
The results for our clients have included:
- Reduced maintenance costs due to empowering in-house human resources to publish content
- Higher quality content due to content contribution from multiple business units
- Enhanced control of content due to establishment of multiple security access levels within the CMS
- Achievement of content monitoring and authorization requirements through development of one-click
Approve/Deny/Approve with Revisions functionality
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- Visual and brand consistency due to flexible company-branded templates
- Creation of a centralized content repository for distribution across multiple intranets, extranets, web sites and portals
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To learn more about our process and the results we produce, please explore our Approach and Case Studies areas.
To talk to a Mercury team member about content management options, please contact us.
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